Tuesday, November 9, 2010

You Can Shine

Every once in awhile, a truly jaw-dropping inspirational commercial captures our attention. P&G haircare brand Pantene and ad agency Grey Worldwide in Thailand have created a four-minute ad that features a young hearing-impaired girl who wants to learn to play the violin. The tag line at the end of her amazing journey—and, naturally, the end of the ad for Pantene Chrysalis Shampoo—sums it up nicely: You can shine.

Executive Creative Director: Sajan Raj Kurup
Creative Director: Sajan Raj Kurup
Copywriter: Sajan Raj Kurup, Thanonchai Sornsriwichai
Agency Producer: Bee
Director: Thanonchai Sornsriwichai

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