Pink Campaign

This ad for Breast Cancer awareness was done sometime late 2007, It was featured in Arab ad magazine and in some ad blogs worldwide, it gained positive comments and moved a lot of people. Inspired by the transparent balloons that were used during the decoration of my daughter's 7th Birthday at the Ritz, and what do you know? I got an email from the British Army Federation and they asked permission to use this ad for their awareness article in their quarterly magazine with a worldwide distribution! That 5-minute creative thought really paid off!

Pencil Advertising Website

Still a project in progress, our company website will be up and running by mid July. The site includes an overview, creative process, people's profile and fresh creative showcase! It's going to be fun once launched. In the meantime, enjoy the teasers, log on to www.pencil.com.kw :-) Big ups to our webmaster and Art Director, Danny P!

UPDATE:

We got rid of the old address and now with
www.pencil-advertising.com
enjoy!

XPLOD ad gets Silver at the KAAA Awards!

The Ad we created for Sony Xplod wins a silver shield at the KAAA '08 last monday. I was expecting for the PS3 Bloodstream ad, but this baby just blows 'em away :-) Credit goes out to the creative team, Danny for the 3D, Maxwell for the copy and the Sony team! Rock N' Roll!